The Website Builder's Playbook

10 best practices to develop a website that actually converts — the same rules we apply on every client build.

$97 FREE for 10X audit clients.

What's inside

Start with strategy, not design

Make speed a feature — sub-2-second loads

Design mobile-first (375px before desktop)

One page, one goal

Build trust before the ask

Make your CTA impossible to miss

Bake SEO in from day one

Capture leads at every step

Instrument analytics before launch

Iterate with evidence, not opinions

"We read it before our rebuild — our conversion rate tripled."

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